{"id":4670,"date":"2024-08-06T13:41:11","date_gmt":"2024-08-06T11:41:11","guid":{"rendered":"https:\/\/wirtschaftsstandort-westmecklenburg.de\/?p=4670"},"modified":"2024-09-20T08:39:58","modified_gmt":"2024-09-20T06:39:58","slug":"schindler","status":"publish","type":"post","link":"https:\/\/wirtschaftsstandort-westmecklenburg.de\/en\/unkategorisiert\/schindler\/","title":{"rendered":"Making life sweeter for job starters"},"content":{"rendered":"\t\t
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Fruit gums, hard caramel, toffees, lollies: young people starting their training in the \u201csweet factory\u201d soon find themselves immersed a world of sweetness. But SweetTec, ToffeeTec and Ragolds do more than just make their temptingly sweet products. They also offer young talents a great melange that makes the start of their working lives easier. Every year, about 20 young people start training in one of twelve different vocations with the confectionery manufacturer in Boizenburg, one of the big players in the food industry. The group has meanwhile more than 700 employees, with an average age of only 38 years. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\u201cOn the one hand, we have employees who joined us when we started up back in 2002 and are now gradually taking retirement. On the other hand, our sweet family also has lots of young people. Some of them are children of employees\u201d, explains Sonja Schindler. The 49-year old deals with communication and organisation, and is responsible for HR as a member of the management team. \u201cThis didn\u2019t happen by chance. Many years ago we received hampers full of applications. In 2021, we noticed a sharp decline. I wanted to understand the reasons why.\u201d One thing the committed human resources practitioner came to understand: \u201cTrainees had to satisfy very traditional expectations. People who forgot to attach a CV to their application weren\u2019t even invited to an interview. But what kind of valuable information can you expect a school-lever to put in their CV?\u201d asks Sonja Schindler, shaking her head. She describes her approach that has now become well established as part of a rethinking process. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Sonja\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Companies court young talents<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u201cWe have to approach young people”, says the HR manager. It starts with career guidance events and continues by keeping close contact with the schools and maintaining a pro-active dialogue with teachers. \u201cIf I start to introduce the job of a plant and machine operator by talking about production and shift work, then I\u2019m telling them everything that makes a company unpopular.\u201d<\/p>

Instead, the manager meets potential applicants at eye-level, brings a few company trainees and takes them all on a tour of the company. To finish, they all have a chance to make their own fruit gums. \u201cI want the youngsters to see what\u2019s in store for them, let them get a feel for the workplaces and the mood in the teams.\u201d Sonja Schindler is obviously enthusiastic about \u201cher\u201d trainees. She knows them all, and usually also the stories behind the young people. Being on first-name terms enhances the community spirit, with mutual respect underlying the way people treat each other in the family-run company.<\/p>

\u201cI invite every applicant to make personal contacts so they can get to know the young people.\u201d Those who are not so good at maths and have given up on foreign languages but love tinkering with tools and machines will be given a chance and find the necessary acceptance. \u201cThey\u2019ll probably need plenty of support with their college work. One of our production managers helps with extra coaching. I\u2019m sure that this is a way to develop great employees.\u201d The company recently hired a training supervisor who spends all their time supporting the industrial trainees, and acts as their go-to person. But a company also has to be in a position to shoulder the added costs involved. \u201cWe\u2019re glad we can do this and are convinced of the added value this will bring.\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The HR specialist is also convinced by the Immigration Act for Skilled Workers. She\u2019s already thinking about tackling aspects such as accommodation, language and culture. After all, there are not enough skilled workers for the future in the local workforce, and there are definitely not enough young people available.<\/p>

A company must be able to handle such additional costs first. “We are pleased to achieve this and are convinced of the added value.” The HR specialist is also convinced of the Skilled Workers Immigration Act. She is already considering aspects such as housing, language, and culture. Because: The local workforce potential is not sufficient for the future. There are definitely far too few young people.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Gap between theory and practice<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u201eWir sind erneut als TOP-Ausbildungsbetrieb der IHK geehrt worden. Allerdings ist es nicht immer einfach, einen hohen Standard in der Berufsausbildung zu halten. Denn momentan macht uns gerade die mangelnde Versorgung von Lehrkr\u00e4ften an den Berufsschulen gro\u00dfe Sorgen. Einige F\u00e4cher \u2013 bei Industriekaufleuten zum Beispiel Deutsch \u2013 sind nicht besetzt.\u201c Die Unternehmerin dr\u00e4ngt darauf, an den Schulen und in der Politik auf Ver\u00e4nderungen hinzuwirken. \u201eSo lange nichts passiert, m\u00fcssen wir fehlende Inhalte selbst abbilden. Schlie\u00dflich sollen unsere Azubis ihre Pr\u00fcfung schaffen.\u201c<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Everyone starts at the bottom of the ladder <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Von wegen! \u201eDieser Satz ist bestimmt noch in einigen K\u00f6pfen verankert. Das finde ich wirklich schlimm! Wir d\u00fcrfen bei all unseren Bem\u00fchungen nicht vergessen, dass wir junge Menschen f\u00fcr die Zukunft unserer Unternehmen ausbilden. Deshalb muss das Lernen gut und spannend gestaltet sein, Spa\u00df machen, fordern und das Miteinander st\u00e4rken. Sonja Schindler selbst hat nach dem Abitur eine klassische Bankausbildung absolviert. \u201eDamals war es oft so, dass man hin- und hergeschoben wurde zum Aushelfen in unterbesetzten Abteilungen\u201c, erinnert sie sich. Nebenberuflich studierte die junge Frau \u2013 abends und am Wochenende \u2013 an der Bank-Akademie. \u201eSo eine extreme Anstrengung w\u00fcrde heute wohl keiner mehr auf sich nehmen\u201c, sagt die Betriebswirtin. \u201eIch bin froh \u00fcber meine duale Ausbildung. Das war eine gute Kombination zwischen praktischen und theoretischen Anteilen. Sie versetzte mich in die Lage, in jeder Abteilung einer Bank durchzustarten. Ich konnte f\u00fcr mich feststellen, was mir am meisten liegt. Das w\u00e4re nur mit der Theorie des Studiums nicht m\u00f6glich gewesen.\u201c<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The fruit gum market is looking positively to the future. New sugar-free or vegan products or those with vitamins and proteins are already part of SweetTec's portfolio. <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Make them want to learn more<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Aus dieser Erfahrung hat Sonja Schindler gelernt. \u201eF\u00fcr unsere kaufm\u00e4nnischen Azubis gibt es in jeder Abteilung Ausbildungsbeauftragte. Der Arbeitstag beinhaltet spannende Aufgaben. Klar geh\u00f6rt auch mal die Ablage dazu. Wichtiger sind motivierende Momente. Wir achten darauf, dass wir viele Lehrinhalte vermitteln und lassen die jungen Leute alle drei Monate die Abteilungen wechseln.\u201c Nach der Ausbildung warten Fortbildungsm\u00f6glichkeiten wie die Meisterausbildung im produzierenden Bereich, die Fachausbildung oder alternativ die Entwicklung zur F\u00fchrungskraft. Junge Kaufleute k\u00f6nnen nebenberuflich ihren Bachelor\/Master oder R\u00fcstzeug f\u00fcr gr\u00f6\u00dfere Verantwortung als F\u00fchrungskraft erwerben. Berufliches Vorankommen und Karriere spielen in einer Region, in der es um jeden einzelnen geht, eben auch eine Rolle.\u00a0<\/p>\n

\u201eWir brauchen Fachkr\u00e4fte, die Lust haben, mit uns diesen Weg zu gehen, um neue M\u00e4rkte zu erobern.\u201c Die Boizenburger sind dabei innovativ und kreativ unterwegs. Der Fruchtgummimarkt weist eine positive Wachstumsprognose auf. \u201eNeue zuckerfreie oder vegane Produkte oder solche mit Vitaminen und Proteinen bereichern unser Portfolio bereits. K\u00fcrzlich haben wir einen Versuch gestartet und ein Kaubonbon mit Kollagen angereichert. Das ist gut f\u00fcr Haut, Haare und N\u00e4gel und kam insbesondere bei den Frauen gut an.\u201c<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Exciting projects and benefits<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Sonja Schindler and her team are always finding new ways of being convincing. \u201cAs part of a project, our trainees are given responsibility for the factory shop or for the social media channels\u201d. This enhances mutual trust and confidence. <\/p>\n

The family-run confectionery manufacturer also finds other ways to express appreciation. Employees can use the company\u2019s sports facilities covering 800 square metres almost on a 24\/7 basis and arrange to meet colleagues to do some weight training together. Electric scooters are provided for travelling between the three sites so that even those younger than 18 can get from A to B. The company also provides accommodation for three trainees in a flat share to compensate for the lack of mobility services in this rural region. \u201cWe\u2019ve rented a flat for this purpose and furnished it with modern furniture. It\u2019s near enough for them to cycle to work.\u201d <\/p>\n

A polo shirt with a motif printed on it, health days with massages and nutrition advice that comes with recipes and the necessary ingredients as well – \u201cI like surprising the employees with things they don\u2019t expect\u201d, says Sonja Schindler. These include a summer party in Hamburg Beach Club, or the company app that networks everyone on their phones, including a private sales platform and info channel. <\/p>\n

People seem to like the mixture, as reflected in the employer rating site kununu: \u201cSweetTec is a modern employer with a vision. There\u2019s a pleasant, really friendly atmosphere in the teams.\u201d Five stars, in other words, an outstanding rating that honours all the efforts made to enhance employee loyalty. <\/p>\n

In Schwerin CCI district, 1,261 contracts were concluded with trainees in 93 different vocations for the 2023 training year. These also included 120 training contracts with foreign youngsters from 31 different countries. \u201cTraining makes more of us\u201d is the CCI\u2019s nationwide campaign that addresses young people and encourages them to turn life hacks into a job and become \u201creally good at something\u201d. \u201cJetzt#K\u00f6nnenlernen\u201c (learn to do it now) is the striking appeal to future job starters, in an effort to close the baby boomer gaps. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Employees who feel comfortable in the company and with their job are the most important investment in the future at SweetTec in Boizenburg<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Food Academy \u2013 mastering challenges together<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Food manufacturers came together at an early point in time in the struggle for workers and skilled specialists, with the joint intention of instigating changes. \u201cSome people laughed at us back then when we drew attention to the emerging situation on the labour market\u201d, recalls Sonja Schindler. In November 2014, seven companies from Western Mecklenburg joined forces with the Wirtschaftsf\u00f6rderungsgesellschaft S\u00fcdwestmecklenburg GmbH to set up the Food Academy. Since then, the association has focused on the high demand for skilled specialists and young talents in Mecklenburg-Western Pomerania\u2019s food industry.<\/p>

Meanwhile 21 companies with more than 3,500 employees are involved in the association. The Boizenburg confectionery manufacturer has played an active role right from the start, providing further training opportunities to enhance the appeal of the food industry. \u201cFurther training for executives is about procuring good instructors and offering possibilities for sharing.\u201d For example, about the association\u2019s own training scheme for digitalisation managers to bring more digitalisation into the companies, overcoming resistance and encouraging everyone to get involved. It\u2019s exciting to see how interested trainees are in digitalisation. After all, they are growing up in the digital age.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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“We have to approach young people.”<\/p>\n","protected":false},"author":128,"featured_media":4674,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[],"tags":[147,144,146],"class_list":["post-4670","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-boizenburg-en","tag-protagonists-of-the-region-en","tag-sweets"],"acf":[],"yoast_head":"\nMaking life sweeter for job starters - Wirtschaftsstandort Westmecklenburg<\/title>\n<meta name=\"description\" content=\"Learn more about the job at the "Candy Factory". Interview with Sonja Schindler. Business Location West Mecklenburg.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wirtschaftsstandort-westmecklenburg.de\/en\/unkategorisiert\/schindler\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Making life sweeter for job starters - Wirtschaftsstandort Westmecklenburg\" \/>\n<meta property=\"og:description\" content=\"Learn more about the job at the "Candy Factory". Interview with Sonja Schindler. 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